After writing and selling over 125,000 copies to create their own destiny and ten years in the publishing industry and author of coaching clients to publish their books, I did all kinds of errors by new authors. Unfortunately, many serious mistakes and to eliminate the possibility that the book with a chance of success. died due to publishing new writers a lot of mistakes has never had a return on their investments and their implementationprematurely.
Following the publication Marketing Association (PMA), 98% of authors sell more than 2,000 copies of his book. What are the biggest mistakes that slow down this 98% there is a real success of his books? How can you avoid these errors, they end up in the category of 2% and get a great sales success with your book?
1. Write your book for a small niche market: Be careful not to write the book if not affected by 5 to 10 peopleworld in this book focus your book should have mass appeal, if you sell successfully.
2. Not safe URL for your name and title of the book: no matter what, you have the domain name for the book title and your name dot com. If not for the book title as your domain, you must claim the title of this section with a title.
3. Once your name somewhere in the set Publisher: Choose a unique name for the self-publishingto prevent firms from the dead giveaway that your book published is understood on its own. Do you want a print publication with no relation to her.
4. Select a Publisher with high printing costs: Some publishers do not allow her to retain ownership of the finished book. It will force you to pay the outrageous costs of printing. The printing costs would be $ 2-3 per book, $ 8.12 instead of many publishers of print-on-demand to be calculated.
5. Choose your own book title, if aExperts on the covers of payroll, getting a professional to help you get the title of the book. A good headline makes all the difference in the world and a professional will help you keep track of response.
6. Put your picture on the front page: if you're famous, nobody ever makes your picture on the front page of your book. This is a sure sign that you're self-published book. His book is not about you it is your readers. Place a small pictureeven in the lower back.
7. Make your cover design: As a child we are taught, not to a person by how they look the judge. With the release this is, first, as the books are judged. Create your cover design is perhaps the single biggest mistake a writer can do. Hire experienced graphic designer to make your cover of this impressive first impression.
8. URL left on the back of the book are: Unlike the title of the book, the most important information onYour book cover of your domain name. Your domain attracts buyers to your site where you capture offer "Free Stuff" in e-mail, and then you can sell your products for life.
9. Allow someone to the preface of your book Do: Only people to do the preface, though it should become a high volume purchase your books. Writing a book, co-branding with other companies with their individual introductions. Thus, a large amount of these co-branded books for sale in the company, its directorsPreface is in your book.
10. Skip step correction: after publishing the book, the type was set and ready to go, press need a professional proofreader. Hire a proofreader to read the book cover-to-cover. Studies indicate that the books today, on average, at least 20 errors.
11. Sale of rights to major publishers: If you get a six-figure advance from a publisher, you give away all your profits if you sell the book rights. large publishers to spendThe money for the marketing of their books, now are nothing more than a company that has paid for printing.
12. Relying on someone else for advertising: Few people can do a better job of publishing your book, as you can. The industry is full of authors who have spent a lot of public money and got little in return. If you do not want to blow your own horn, nobody else will.
13. Otherwise, with the major distributors of work: it is important to get a book deal with a country wide distribution, so that you can getTheir books in libraries around the world. Dealers can get your self-published book in stores around the world, give you more credibility.
14. The focus on sales Bookstore: Bookstores are a lousy place to sell a book because there are other books too many competitors. Read more on the verge of purchasing places outside libraries, your books in which to sell other securities competitors.
15. Sales of books one at a time: It takes the same amount of time to create an invoice fora book like it for 10,000 pounds. Focus on selling books in quantities of 10,000 at once. There are many ways to loud just waiting to be created.
16. Do not seize the opportunity: The "Rule of Seven", states that sagging up to seven-bit communication between seller and buyer before a sale. If you want to send a review copy, follow up with prospects often books, sale talks country, and coaching newCustomers.
17. Not for sale on its website: This is extremely important. You always have your customers directly from your own site. You lose 40-60% of the profits through commissions outside of each point of sale. Sign and send your books and keep all the profits.
18. Hoarding all of your books: Too many authors never give copies to review, and to suffer because of their sales. It is advisable to submit reviews of books 50-10 copies a day, customers around the worldthe possibility of buying in volume. This is the best way to sell hundreds of thousands of copies of your book.
19. Use of your credibility as a writer, once published, it is necessary to diversify in speaking, coaching and counseling. Use the book as a "hook" to attract more customers. Your book is really nothing more than a tool for lead generation to speak, coaching and counseling, can their main sources of income.
20. Giving Up and write your next book: Asuccessful book was written by five percent and 95% support. And 'better the author of a book that sold 250,000 copies, as well as 12 books that sold only 250 copies. If you are selling large quantities of your book, will the attention of big publishers. If you decide to "sell" to a publisher, it's time to negotiate the driver's seat and progress much higher.
21. The attempt to go it alone: the study of people who are successful and learn from their success of theirBankruptcy. Hire a coach for publication and to save time and money. Be prepared by others that already sell large quantities of books were successful, raised study coaching clients, and make a lot of keynote lectures.
If you can avoid these errors, I have no doubt you can successfully sell thousands and thousands of pounds. Each one comes into contact with should know about your book. should cover your book appear on the back of business cards andon the signing of the automatic e-mail. My best advice to you for publishing a successful book is the IT market every day and spend years and years of promoting your time.
To find out how more than 125,000 copies sold their own destiny, and the record of my book publishing, Book Promotion, Coaching and Speaker Road Map for the benefit call me or e-mail directly to a free 30 program publication no obligation consultation. Dream, plan, execute and Soar!
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